The inspiration for Manmane as a concept was the fact that we couldn't find a Beard Balm or Moustache Wax that catered for everyone ( including us awkward Vegans). We thought if we could create a product that was completely plant based and did the same job why would anybody want animal product on their face. As with all our products we use 100% organic and natural plant based base ingredients, and they have all been chosen to do a certain job.The formulation process took over a year, but , we are here now. Rich in Coconut oil , Shea butter and Jojoba and Carnauba waxes, they are all subtly scented to perfection... ( there is one or more for everyone) . Need I say any more....treat your beard and skin to something special today.